CMA Selected to Launch Energy Watch Blog

CMA was recently selected by marketing veteran, Bill Attardi, for the launch of the blog version of his popular Energy Watch newsletter.

For over a decade, electrical industry insiders have turned to Attardi for breaking news in lighting, distribution and other related business segments. Trusting in CMA’s understanding of the industry as well as our team’s rapid adoption of digital media, Attardi selected CMA to develop the structure and new look of the Energy Watch blog and maintain fresh content on a weekly basis. The blog retains popular features such as Attardi’s monthly commentary “Something to Think About,” provides critical news updates in a more accessible format and introduces a newly designed Energy Watch header, custom created by CMA’s design team.

Since September, the blog has developed a devoted following and CMA continues to work with Attardi to increase readership and interest in the new format.